Causes and Cures for Monster Food Cravings

It happens to everyone that is trying to shed pounds or just eat healthy.  You go for several days or even weeks being faithful to the promise we made to yourself.  Then, Whammo!  You get blind-sided by a monstrous food craving that we just can’t shake.  Whether it’s sweet vs. salty or crunchy vs. chewy, all our logic and good sense succumbs to the overwhelming need to satiate the craving.

According to the Mayo Clinic, food cravings root from:

Restrictive Diets

As the progeny of Adam and Eve, you are prone to indulging the “forbidden fruit”.  When you ban certain foods from your diet, doesn’t it seem that is all you think about?  You are going to crave the very foods you are trying to avoid, and may end up binging on these restricted foods.

Bodily Needs

It's possible that you may be craving nutrients your body is deficient in. Low blood sugar can cause carbohydrate cravings, since low glucose levels indicate that the body's glycogen stores have become depleted (often due to heavy exercise or going long periods without eating).

Brain chemistry may also be involved in food cravings. Low serotonin levels (a hormone responsible for feelings of pleasure and relaxation) may lead to carbohydrate cravings, since carbohydrates supply the body with tryptophan, which helps to increase serotonin levels.


Some cravings exist due to habit. For instance, your family may have eaten dessert every night after dinner while you were growing up. Now, if dessert doesn't appear every night after dinner, you crave something sweet.

Or maybe the cravings are all in your head. The mind is a very powerful tool, and mental associations can often trigger cravings. Passing a bakery on your way home may elicit a craving for donuts, or a billboard ad for McDonald's may trigger a craving for French fries. Certain activities are also linked to cravings. Watching movies, for example, is heavily associated with eating popcorn and candy, so just the mention of a movie can drum up a craving for junk food.

Comfort eating

Emotions can also lurk at the root of food cravings, especially if you consider certain foods “comfort” foods. If you continually reach for beef jerky every time you're stressed out or upset, you may begin to associate the taste of beef jerky with feeling better.


For early humans, high-calorie foods were scarce, and the human brain became programmed to crave these types of foods since they boosted the body's calorie count. Now, when we go a long time without eating, the first thing most people crave is fatty food because high fat foods have more calories than protein- or carbohydrate-rich food, and will quickly make up for lost calories.

According to Directions Data Research in Knoxville, TN, most people crave high fat foods, in the form of sugary carbohydrates (cookies) or fats (a chocolate bar) or both (French fries).  So whether it’s pizza for men or chocolate for women (the top of their respective “most craved” list), sometimes it takes a little more than masterful will-power to overcome that disastrous drive to indulge.

Research has definitely shown that certain vitamins and minerals help us conquer cravings.  Specifically, Chromium Picolinate helps with sugar withdrawal and Vitamin B conquers carbohydrate cravings, but with two caveats: 1)They need to be taken in super-large doses (much more than you can or should eat daily) and 2)When taken in pill form, it takes several hours for them to curb the craving.

That’s why Josh Bezoni, Nutritionist, Research Scientist and author of the best-selling “Belly Fat Free” Program developed Crave Cure.  This crave-killing dietary supplement is scientifically-designed to curb your cravings and give you energy.  It contains no sugar and tastes great (with your choice of Berry or Grape Flavor).

With no calories, Crave Cure ‘s proprietary formula includes high doses of the Vitamin B family as well as Chromium Picolinate, 5-HTTP, L-Tyrosine that combined, keeps you feeling full , satiated and energized for hours.  It comes in a fast acting liquid form in 2 oz bottles that easily fits in your pocket, purse, gym bag or briefcase.

Buck Rizvi

Founder for Ultimate Lifespan. Natural Health Researcher & Evangelist. Father of four. Instrument-rated pilot. Still has trouble impressing his wife and best friend, Daiva.